Privacy Policy

Introduction

This Privacy Policy explains how SwapRise collects, uses, and protects information when you visit our website at swaprise.com. As an informational blog, we do not collect personal data through registration or store it in databases. Our goal is to provide transparent, clear, and lawful handling of the limited information that is automatically gathered during your visit.

Information We Collect

When you access SwapRise, we automatically collect certain non-personal information through standard web technologies. This includes:

IP address (used only for geolocation and security)
Browser type and version
Operating system
Pages visited and time spent on site
Referral URLs
Standard server logs

This information is not linked to your identity and cannot be used to personally identify you without additional data that we do not collect or store.

How We Use Information

The data we collect is used solely for the following purposes:

Improving website performance and user experience
Analyzing traffic patterns to enhance content delivery
Ensuring website security and detecting fraudulent activity
Providing aggregated, anonymized statistics to third-party services

We do not use this information for targeted advertising, profiling, or selling to third parties. All data is processed in a manner consistent with applicable U.S. privacy laws, including the California Consumer Privacy Act (CCPA).

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us remember your preferences and analyze site usage.

Types of cookies we use include:

Essential cookies: Necessary for the website to function properly
Analytics cookies: Used by third-party services to understand how visitors interact with our site
Advertising cookies: Used by advertising partners to deliver relevant content (see Third-Party Services below)

You can manage or disable cookies through your browser settings. Disabling cookies may limit some features of the site but will not prevent you from accessing our content.

Third-Party Services

SwapRise uses trusted third-party services to support our operations. These services may collect data independently under their own privacy policies:

Google Analytics: Tracks anonymous usage patterns to improve site functionality
Google AdSense: Delivers non-personalized or contextual ads based on page content, not user profiles
Cloudflare: Provides security and performance optimization; logs IP addresses for threat detection

We do not share personally identifiable information with these services. Any data collected by them is subject to their own privacy policies, which we encourage you to review.

Data Security

We implement industry-standard security measures to protect the data we collect, including encryption, secure servers, and regular system monitoring. However, please note that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Rights

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

Request access to the personal information we have collected about you in the past 12 months
Request deletion of your personal information
Opt out of the sale of your personal information (we do not sell data)
Not be discriminated against for exercising your privacy rights

Since we do not collect or store personal data in a way that identifies individuals, most of this information does not apply. However, if you believe we have inadvertently collected identifiable information, please contact us using the details below.

Children's Privacy

SwapRise is not intended for use by individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will promptly delete it in accordance with the Children’s Online Privacy Protection Act (COPPA).

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The most current version will always be posted on this page with the Last Updated date revised accordingly. We encourage you to review this policy periodically. Continued use of the site after changes constitute your acceptance of the revised policy.